Ogland
Campaign FW23 – "Ogland inspireras av Pella Hedeby"

At the heart of OGLAND, Sweden's leading producer of organic and eco-friendly bedding, I serve as the lead creative. My journey with OGLAND is rich and diverse, spanning Art Direction to Web Design. Each design choice I make is imbued with our brand's commitment to sustainability and quality. From packaging that mirrors our earth-first ethos to a website that weaves our story seamlessly, my role is all about crafting a cohesive and conscious visual narrative.

2021-Present
Stockholm Sweden

Ogland
Shade Collection / FW22

In the fall of 2022, I had the distinct pleasure of crafting the aesthetic direction for the Ogland Shade Collection. With an aim to resonate with a vibrant and younger demographic, we strived for a look that was fresh, contemporary, and invigorating. It was a journey of blending modern trends with timeless styles, ensuring that the collection not only appealed to its intended audience but also stood out as a beacon of innovative design.

Ogland
Campaign / SS21

I was entrusted with the creative helm for the Ogland Campaign SS21. Delving deep into contemporary aesthetics, my vision was to encapsulate the spirit of the season while staying true to Ogland's heritage. The result was a harmonious blend of innovation and tradition, capturing the essence of spring and summer vibes. Crafting this look and feel was an enriching experience, setting the tone for a collection that would resonate and inspire.

2021
Stockholm, Sweden

Odalisque Magazine

Kimchii

J.Lindeberg